Plaith
Plaith
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Operational Systems Studio · Dubai, UAE

An AI studio for operations.

Plaith partners with UAE companies to design and build the systems their operations need, with AI as the intelligence that drives them. We plug in, co-create and leave your team owning what runs. Engagements start with a ten-day diagnostic.

What the systems look like, running.

Two specimens from the operating floor, running on invented data. Nothing in them is a real client. Every record is fabricated so the shape of the system can be shown without compromising anyone's operation.

Abstract gradient of beige and brown tones.

The six-entity rejected-invoice queue.

One queue. Every rejected e-invoice across every entity, with the reason, the age and the next action owner, in a view the finance team can act on.

Soft pastel abstract gradient.

Messages matched to orders, in Arabic and English.

WhatsApp, Instagram and email in both languages, each incoming message matched to the order and the customer, with a suggested reply the team reviews and sends.

Where does your operation score today?

A free, fifteen-question scorecard across four areas: work between teams, systems and data, finance operations, and AI readiness. Takes about ten minutes. A short written report lands in your inbox. No sales call attached.

You see the end from the start.

At every phase, a fixed scope, a named deliverable, and a check-out before the next begins. You know what you're getting, what it costs, and when it lands. Nothing drifts.

  1. Diagnostic

    Two weeks

    A board-ready plan with the fix costed, in hours, cash and risk.

  2. Design

    Two to four weeks

    A system designed against what's actually in your ERPs, your data and your teams.

  3. Build

    Scope-dependent

    Working code your team owns from the first commit, documented as we go.

  4. Handover

    One week

    The system live, your team trained on it and running it. No lock-in.

Fixed price at every phase. Paid in advance. No surprises, no scope creep, no managed-service lock-in.

See the full approach

The Plaith team.

Eighteen years of expertise inside the operations of global consumer brands, now applied with AI to UAE companies.

We have run digital operations for consumer brands including P&G and Coca-Cola, and built a 62-person in-house digital team inside a regional conglomerate. That is the ground the studio stands on. The work we do today is the same discipline, with AI as the engine. The same hands design and build every engagement.

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Operations shipped from

DubaiLagosLondonSan FranciscoParisViennaBucharestToronto

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See the lab